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A For Apothecary

Gentle Curves

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100% plant-based blend of jojoba, rosehip seed, oats and sea buckthorn to improve skin elasticity, replenish skin ceramides & itchiness as your skin stretches during pregnancy.

Gently massage on your belly twice a day to keep skin nourished and moisturised. Can be applied on breast, thighs, hips to prevent stretch marks.

Key ingredients

Jojoba^* moisturises, mimics skin's natural structure

Oat Lipid^# Moisture regulating ceramides to replenish skin lipids

Sea Buckthorn ^* rich vitamins and carotenoids to encourage skin collagen

Rosehip Seed ^* stimulate collagen growth to reduce the appearance of stretch marks

Grapeseed oil^* omega fatty acids & polyphenol moisturises while stimulating skin regeneration

Squalane^* Olive oil squalane hydrates, improves skin elasticity

Vitamin E 1% ^* provides nourishment & moisture to the skin

^Natural *Organic #Gluten free

How to use

Gently massage on your belly twice a day to keep skin nourished and moisturised. Can be applied on breast, thighs, hips to prevent stretch marks.

Full ingredients list

Vitis Vinifera (Grape) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Squalane, Avena sativa (Oat) Kernel Oil, Rosa Canina (Rose hip) seed extract, Hippophae Rhamnoides (Sea Buckthorn) Fruit extract, Tocopherol (Vitamin E, Non-GMO)

    Gentle Curves
    Gentle Curves
    Gentle Curves
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    SELF COLLECTION available


    How Clean Are Your Formulations?

    We strive to source our ingredients that's certified organic and natural, approved under EU's cosmetic standards.

    Our policy is 100% transparency in our formulations, giving you our full ingredient list with nothing to hide.

    Will Your Products Work For Me?

    As with all skincare, it does not work with 100% of the world's population as our skin is unique, with it's own unique preferences and microbiome balance.

    However, we do understand skin science. Our products are formulated to work on sensitive skin. Through clinical trails, 8 out of 10 came back with positive results.

    We do sell travel sizes which is great way to try out our products with minimal commitment.

    What Is The One Product You Will Recommend?

    For adults looking to improve their skin condition, I'll 100% recommend our Aura Serum. It's a wonderful compliment to your existing skincare routine. Aura helps balance your skin microbiome, restoring skin's healthy barrier.

    For kids & babies, our Multitasking Baby Balm is trusted & loved by Moms. Whether it's eczema, rashes, cradle cap, diaper rash, it works gently and wonderfully to soothe skin. Gentle to apply from head to toe! The perfect multitasker for your nursery.

    AFA Promise

    • Sustainably Sourced

      From women-led communities to small farms to ethically processed ingredients, we make sure our ingredienst are ethically sourced.

    • Zero Nasties

      No nasty stuff that are flagged by EU Cosmetic Standards, the highest standard in the world. As of today more than 2000 skincare ingredients are banned by EU Cosmetic Regulations.

    • 100% Transparency

      All our ingredients are fully listed. We have nothing to hide.

    • Made with love

      Our skincare are made in-house. Which means we do not out source our production. This gives us full control over our ingredient source and formulation process.